Sonnen Trucking Company Case Study Solution

This record has been performed toevaluate the challenges, concerns, and capacity disruptors that Gymshark face. The internal and exterior enterprise and IS/IT atmosphere are regarded andwith the application of applicable equipment and strategies, a business strategyis formulated. The examination of the internal and exterior environments thatinform the strategy technique comes from Peppard and Ward’s 2016 DigitalStrategy Model Figure 1. The right option to achieve strategic expertise frominformation methods/generation is targeting rethinking businessprocesses by analyzing present enterprise worries, inspecting the environmentchanging and making information technology as an answer Peppard and Ward,2016. To understand the existing situationof Gymshark, the identity of the strengths, demanding situations, concerns anddisruptors to the business wish to be regarded. This file uses a SWOTanalysis to frame this before applying extra tools and techniques toestablish a business approach with an IS/IT approach underpinning this.